Why am I still working at 75?

Just a few samples of why I enjoy what I do for a living.

June marked 55 years in advertising for me. 55 years! One would think that working 30 years as an AD and ACD in places like Campbell-Ewald (Detroit) and Saatchi & Saatchi (NYC) would have been a good run in this very competitive business. But then, 25 years ago, I started my illustration business, Boundless Creativity by Big Al Gruswitz, and still haven’t retired!

The truth is I have always loved this business, I love what I do, learning new skills, and continue to raise the bar on quality of what I produce with every project. Further, my clients wouldn’t keep coming back if my work wasn’t top quality. 

I’m not posting this to brag. I’m asking you to share in the joy that I feel knowing I’m very, very blessed!

Thanks to all who inspire me, who share my enthusiasm for creativity, and, yes, thanks to all who keep sending me work. Ready when you are!


  1. JD Haldeman April 19, 2021 at 10:45 pm #

    Hi, Al,
    I was give your name by Alissa Sklaver, who is now at CSG Health.
    We are a diagnostics company called Progenity here in San Diego.
    We are preparing to launch an important product for our company to help detect the risk of pregnant women developing preeclampsia. Our novel diagnostic uses multiple biomarkers, each of which measures a specific pathway of underlying pathophysiology of preeclampsia. We need someone like you to help us illustrate this!
    Please contact me at you earliest convenience! I have a project that needs immediate attention.
    Thank you so much,
    JD Haldeman
    VP, Marketing

    • Big Al Gruswitz May 1, 2021 at 6:03 pm #

      JD, I did respond to you the next day after your comment on my site through email, but never heard back from you. Perhaps the email went into your junk mail folder, or perhaps you no longer want to consider me for your project. Either way, I’d appreciate a response so I know if you are still interested in me for your project or not. Big Al Gruswitz bigal@boundless-creativity.com.

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